I work in Health at Home Pvt. Ltd. which is the first home-based health service provider of Nepal. The organization offers customized services of doctor visits, nursing care, caregiver support, appointment management, drug delivery, logistics support, physiotherapy, lab on call, travelling support and vaccination to the clients. The organization operates 24/7 to bring inspiration and hope in the life of people through care. The team of doctors, nurses, lab technicians, physiotherapist along with the management staffs work together to attain the vision of serving the clients by being dedicated to their health and well-being through world class home care services (Health at Home Pvt. Ltd.).
The client base of the organization is composed of elderly people, people with chronic diseases, cancer patients and parents of NRNs. The major focus of the organization is on providing best possible service to the existing clients so that the satisfied customers will continue using our service and recommend their friends and family for the service so that we can get new customers through word of mouth publicity, which is working well for the company as more the 80 percent of the cases we are handing are from referral basis.
Like many other organizations, the company is concentrating its efforts on retaining the existing customers and improving the currently available services rather than exploring new opportunities available in the market. The training and development programs for nurses, weekly classes on the ways to take care of the patients and maintain personal hygiene, regular visit ti the clients for their feedback all are aimed on improving the quality of the services that are currently provided. It is because stepping into something new will require additional investment and manpower and there is risk associated with the investment.
After being a part of the organization for more than a year, one thing I have noticed is that the company is failing to generate revenue by serving the clients who require one time service and are ready to visit the office to get the desired service. For example, several people come to our office asking for physiotherapy services, lab tests and vaccinations to avoid the additional charge they need to pay for getting these services at their home. Since we are more focused on serving clients at their home, the manpower are employed outside the organizations and such clients cannot be served.
Since entrepreneurship is about making the services better, cheaper and faster, I see there is an opportunity for additional revenue generation if we set up a space in office where people can just walk in and get the service they desire (Spinelli & Adams). There is no need of additional investment as we already have the necessary logistics and equipment to provide general health facility. There is also enough manpower and all we need to do is make a routine to ensure at least one nurse, physiotherapists, lab technician and doctor is available in the office during the office hours so that we can serve the walk in customers and increase profitability.
Though I have spotted the opportunity, I need a team to convert that opportunity into business as I don’t have relevant knowledge about health care. However I can help with management, administrative and financial issues.
I work in Health at Home Pvt. Ltd. which is the first home-based health service provider of Nepal. The organization offers customized services of doctor visits, nursing care, caregiver support, appointment management, drug delivery, logistics support, physiotherapy, lab on call, travelling support and vaccination to the clients. The organization operates 24/7 to bring inspiration and hope in the life of people through care. The team of doctors, nurses, lab technicians, physiotherapist along with the management staffs work together to attain the vision of serving the clients by being dedicated to their health and well-being through world class home care services (Health at Home Pvt. Ltd.).
The client base of the organization is composed of elderly people, people with chronic diseases, cancer patients and parents of NRNs. The major focus of the organization is on providing best possible service to the existing clients so that the satisfied customers will continue using our service and recommend their friends and family for the service so that we can get new customers through word of mouth publicity, which is working well for the company as more the 80 percent of the cases we are handing are from referral basis.
Like many other organizations, the company is concentrating its efforts on retaining the existing customers and improving the currently available services rather than exploring new opportunities available in the market. The training and development programs for nurses, weekly classes on the ways to take care of the patients and maintain personal hygiene, regular visit ti the clients for their feedback all are aimed on improving the quality of the services that are currently provided. It is because stepping into something new will require additional investment and manpower and there is risk associated with the investment.
After being a part of the organization for more than a year, one thing I have noticed is that the company is failing to generate revenue by serving the clients who require one time service and are ready to visit the office to get the desired service. For example, several people come to our office asking for physiotherapy services, lab tests and vaccinations to avoid the additional charge they need to pay for getting these services at their home. Since we are more focused on serving clients at their home, the manpower are employed outside the organizations and such clients cannot be served.
Since entrepreneurship is about making the services better, cheaper and faster, I see there is an opportunity for additional revenue generation if we set up a space in office where people can just walk in and get the service they desire (Spinelli & Adams). There is no need of additional investment as we already have the necessary logistics and equipment to provide general health facility. There is also enough manpower and all we need to do is make a routine to ensure at least one nurse, physiotherapists, lab technician and doctor is available in the office during the office hours so that we can serve the walk in customers and increase profitability.
Though I have spotted the opportunity, I need a team to convert that opportunity into business as I don’t have relevant knowledge about health care. However I can help with management, administrative and financial issues.
References
Health at Home Pvt. Ltd. (n.d.). History. Retrieved from About Us : healthathome.com.np/history
Spinelli, S., & Adams, R. J. (n.d.). New Venture Creation: Entrepreneurship for the 21st Century (Nineth ed.). Irwin: McGraw Hill Education.