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Discussion on: Roles & use of Information System in your organization

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In order to achieve strategic objectives, there is no substitute for right information at right time in any business, be it multinational companies, small businesses, non-profit organizations, government agencies, volunteer organizations, self-employed entrepreneurs, universities and colleges or any institutions. So these organizations use information systems to ensure the availability of required information at right time and place. Information system is the combination of people, technology, hardware, software, networks, policies and procedures that aims on storing, retrieving, transforming and disseminating the information within and outside the organization (Wallace, 2015).

Some of the primary roles of information systems in an organization includes:

Decision Making

Information system assists the managers or staffs at decision making level to make the best possible decision in given circumstances by providing relevant information. It depicts past trends, patterns and scenarios. The analysis of historical information is helpful in predicting future and making more rational decisions. The business intelligence system is used for decision making purpose that helps the managers to utilize the information collected from external and internal sources for the benefit of the organization. The information system makes sure that the decisions are data driven for longevity and prosperity of the organization, not based on the gut feelings or assumptions of the decision maker (Davoren, 2018).

For example: I work in an organization that provides health care at home. On daily basis, we need to make decisions regarding the placement of nurses. The information system facilitates this process by providing the list of nurses who are occupied and those who are available for duty. The decisions regarding the increment in salary and other benefits, purchase of logistics, discounts provided to clients are also backed up by the information system.

Customer Interactions

Information system provides means to interact with the customers that helps in customization of the services and relationship building. Customers look for the platform where they can provide feedback to the company, share about their experiences with the organization and its products and find assistance from the company in problem solving. It is made possible through the use information system. Information system makes it easier for the customers to reach to the company through web-based front services and online self-service. The increasing use of social media is also helping in this.

The chat bot is the most common example for this. These days almost every organizations have chat bot in their website where the customers can request for information, ask questions or clarify their doubts by interacting with the system. They will get reply within few hours that may or may not be automated.

In addition to these, the information system also plays significant role in operations management, collaboration on teams, strategic initiatives and individual productivity. It aims on maintaining efficiency, reducing costs and maximize profit through the use of available information.

References
Davoren, J. (2018, June 27). The Three Fundamental Roles of Information Systems in Business. Retrieved from Chron: smallbusiness.chron.com/three-fundamental-roles-information-systems-business-23681.html 61

Wallace, P. (2015). Introduction to Information Systems (Second ed.). New Jersey: Pearson Education Inc.